Large format
printing also known as wide-format printing or grand printing is a new
trend for medium of advertisement today. There are many ways to reach a
consumer now. Print medium like POPs, billboards, banners, etc. are seen
everywhere targeting a consumer. Since it’s becoming a popular print
medium, it is important to know what large format printing is, its
product specifications, uses, and functional advantages.
1.
Printing process.
The process for printing large format prints is the same with digital
printing, except that, it uses a larger scale of printers with nozzles.
Paper stocks are fed on the printer where the ink is directly applied
onto the material. Its printing phase is faster and the final product is
produced with high quality colors.
2.
Printers. With
the advancement in machine technology, printers for large format scale
product offers reliable fa st printing process. It produces high quality
prints using CMYK (Cyan, Magenta, Yellow, Key color Black) color
combination on chosen paper specification. The maximum size width for
oversized prints is 61 inches.
3.
Pigment (UV Ink).This
type of ink is aqueous or more popularly known as water based. UV ink
is dull in color but perfect for printing materials for outdoor use
because it is UV resistant making the colors on large format prints
fades resistant too. If you are going to display your prints outside,
choose a UV ink for producing your stuff.
4.
Products and uses.
a. Semi Gloss High Gloss. These
are paper based stocks used for posters for indoor use. Suitable for
producing movie posters, tradeshow displays, photo prints, and retail
graphics.
b. Mounted Posters. These prints are mounted on 3/16 gator board. Ideal for displaying photos as POP or as interior decors for your office or home.
c. Vinyl Banners. Popular
for outdoor use because these prints are produced using UV inks that
are fade resistant. Ideal for printing trade show banners, sport
banners, and exhibit displays.
d. Canvas.
Art reproductions, personal photos, and other type of print
masterpieces look good on quality canvas. You may choose from rolled or
wrapped canvas depending on your design preference and use.
e. Wall Graphics.
If you want to pimp your walls with amazing designs, wall graphics or
also known as wall stickers provides an adhesive back to stick on walls.
They are repositionable and also fade resistant.
5. Growing consumers.
Businesses nowadays that rely on using large format advertisement
prefer cheap printing cost with faster turnaround. This is the reason
why more consumers are switching to large format printing giving them
the right quantity of material to use, easier to produce prints, and
cheaper to pay production cost with almost the same quality compared to
other type of printing process.
With the growing demand for
reaching a consumer, businesses are investing on different types of
media to expose themselves to the market. This is the reason why large
format prints are becoming more popular today. You may check out our
website or call our hotline to get more information about printing in
large scales.